Wear a Belt

To me, nothing makes a better personal statement than looking like you consciously put together an outfit for the day.  You don't have to try super hard, but looking like you've but some thought into it can help make you look far more interesting ... and advance your personal brand.

And guys ... there's a really easy way to do it.

Wear a belt!  Unless you have the body of a gym rat and a 30" waist that perfectly holds your pants up, then you need to wear a belt.

First of all, it can complete a look with minimal effort.  Match it to your shoes, throw on a watch, and you've done enough accessorizing to get you through your day.

Secondly, it take can pounds off of your look.  There's something about the visual break along the waist line that draws attention away from a little extra baggage.  And here's a tip:  the fatter the belt, the thinner the waist.  A thick belt with a larger buckle can do wonders to slim you down and age you down as well.  Throw in a little creativity with a cool buckle or an interesting pattern on the leather and you are well on your way to some personal style.  With minimal effort.

But don't wear it too tight ... keep it looking natural and effortless.  Such a better statement that having pants that are hanging off of you.  Keeps you looking grounded and fitted ... perhaps even fit.

Do it today ... you'll see the difference in your look!

What's your experience?  Jim.

Jim Joseph

President, Cohn & Wolfe NA

Author, The Experience Effect series

Marketing Professor, NYU