2014 #Exp Calendar
If you're in marketing, then I believe it's vital to stay on top of pop culture. It gives you a window into how our consumers are spending their time, what entertains them, what they're wearing, the music they like, and in many cases what influences them.
A couple years ago I started hosting Twitter parties during the big pop culture events ... I started out with the Super Bowl and it kind of took off from there.
We have a blast during the big pop culture moments throughout the year, tweeting and commenting on the marketing, fashion, celebrities, and activity in the moment.
Each event has its own #Exp hashtag to follow along on the conversation. We kicked off this year with #GGExp for The Golden Globes on January 12th.
Many have asked for a full schedule for the year, so here you go:
Grammy Awards at #GrammyExp on January 26th
Super Bowl at #SBExp on February 2nd
Opening Ceremony for Olympics at #OlympicsExp on February 7th
Academy Awards at #OscarExp on March 2nd
Mad Men Premiere at #MadMenExp on April 13th
Tony Awards at #TonyExp on June 8th
Emmy Awards at #EmmyExp on August 25th
American Music Awards at #AMAExp on November 23rd
Hope we will see you there! What's your experience? Jim.