Gilmore Girls Binge Candle

This is a pretty cool little promotion, tied to our popular culture and how we now consume entertainment.

To launch its new season "A Year in the Life," Gilmore Girls and Netflix are giving away "binge candles." You simply light the candle when you start the first episode, and as you binge watch all four "Seasons" in the "A Year in the Life," the candle perfectly burns through each 90-minute layer as you burn through the episodes. And each layer is scented to match the season.

Pretty clever, particularly if you're a "Gilmore Girl!"

Are you watching? Are you burning? What's your experience?  JIM