Boxed Water on the Rise

Plastic pollution in our oceans is hitting critical mass, shall we say, and the awareness to do something about it is finally rising to critical mass as well.

Plastic straws are a big source of the problem, as are plastic bottles. In the US alone, 60 million plastic water bottles are discarded a day. That's a lot of plastic feeding into the ocean.

Raised awareness has flattened out sales of plastic water bottles, and doubled the sales of an emerging alternative...boxed water.

The brand Just Water is one example...the bottle is made mostly from paper and the cap is from sugarcane. The water itself is 100% spring water.

Most predict that we'll see more and more options of this more sustainable sort, which I applaud. Will we see other beverages move away from plastics too? I bet.

What's your experience? JIM.