Peloton Holiday 2021

“When your workout is a joy, it’s a joy to workout.”

The holiday season is upon us which means … holiday videos!

I’m picking Peloton as my first for the season because they’ve had quite the year in the pandemic. As gyms remained closed or limited, home workouts and workout equipment soared. And being able to still workout with someone or a group … even better.

Peloton brought in a classic holiday character to continue to promote its benefits … with holiday flair …

I would say a nice departure from the brand’s other work … more carefree, light, and even a bit delightful. Not so serious, which may be just what the end of this particular year calls for.

What’s your take? What’s your experience? JIM