Walmart and GAP Partnership

Fascinating partnership here … Walmart joining forces with GAP for a line of products for the home.

Brilliant.

Let’s be honest … both of these retailers are not exactly on the rise. So these two brands joining forces make a lot of sense so that they can be more collectively competitive. It’s a pretty comprehensive line, which you can take a look at here.

Lesson learned here … when you have a weakness, look at creative ways to bolster your brand and your offering. Filling in the gaps, shall we say?!?

How can you bolster your offering? What’s your experience? JIM