Anthropologie "Celebrate the Sun"

I just have to call out the creativity in how retailer Anthropologie designs its windows … not only is the merchandise beautifully displayed but the design also tends to have an inspiring theme as well.

In this video, the brand talks about how it used the sun (yes the sun) to inspire creativity and art for its window installations this past Spring. Creating sun art on fabric.

I just naturally gravitate towards creativity and I celebrate brands that embrace and use it to make a statement. And use it to create an experience for their consumers and in this case shoppers.

Well done. What’s your experience? JIM