Spotify Playlist for Cannes Lions 2023 #MusicMonday
All this week I’m going to spotlight the work and the learnings from this year’s Cannes Lions Festival of Creativity. It was an amazing year and it was so good to see it all come back to life after these last few years.
One of the big brands with the biggest presence was Spotify. The brand had a full beach installation with creative and thought leadership sessions all day and then a concert each night. With of course music playing the entire time. It was one of the brands that everyone was talking about. The daytime sessions were filled with creators, influencers, marketers, and in some cases celebrities (who are also creators, influencers, and marketers) talking about their careers, their craft, and their inspiration. It was a wow! And lots of buzz about the nightly concerts …
But of course, Spotify being Spotify, the brand also created a custom playlist for the Festival. Give it a listen by clicking here. Would we expect anything less? Could any other brand do it?
Thanks Spotify for bringing us so much this Cannes Lions Festival year … and thank you for being the incredibly inspirational brand that you are.
What’s your experience? JIM
PS - I created a Spotify playlist for my book “Out & About Dad".” Click here to check it out.