The Art of @BarbieStyle
Barbie has long been a fashion icon...right up there with the biggest of the brightest fashionistas.
Well now she's going to finally get the credit she deserves with a new Instagram feed, a coffee table book, and a partnership with another high-style brand.
@BarbieStyle on Instagram will feature Barbie's many looks and collaborations with designers. She's already got 1.8million followers.
And now there's a coffee table book from Assouline that also captures her classic looks.
Evidently she's been on a book tour to promote the Instagram feed and the book.
To round out the big launch, Barbie also partnered with famed French macaroon brand Laduree for a special edition box of macaroons that resembles the new book. Pink and all. I happened to see a huge display at the Laduree in Manhattan this past weekend. Fab.
Pretty amazing. Pretty in pink.
Truly iconic and such a smart move to continue to propel brand Barbie.
What's your experience? JIM
Well now she's going to finally get the credit she deserves with a new Instagram feed, a coffee table book, and a partnership with another high-style brand.
@BarbieStyle on Instagram will feature Barbie's many looks and collaborations with designers. She's already got 1.8million followers.
And now there's a coffee table book from Assouline that also captures her classic looks.
Evidently she's been on a book tour to promote the Instagram feed and the book.
To round out the big launch, Barbie also partnered with famed French macaroon brand Laduree for a special edition box of macaroons that resembles the new book. Pink and all. I happened to see a huge display at the Laduree in Manhattan this past weekend. Fab.
Pretty amazing. Pretty in pink.
Truly iconic and such a smart move to continue to propel brand Barbie.
What's your experience? JIM