American Apparel is Still Here!

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I absolutely love this image from American Apparel. It’s been appearing on digital sites lately…I happened to catch it on WeTransfer. While it’s certainly not the first of its kind, I absolutely love the depiction of diversity of many kinds here. Natural diversity. Diversity embraced. And in one photo, the tonality gives you a sense of what the brand is all about. And it tells us that American Apparel is still here!

American Apparel has not had an easy road. The upstart darling took off fast, and then faced some very hard times perhaps from simply growing to fast (my sense). But it never really went away, and post bankruptcy is still trying to make it happen. With something to say along the way.

What’s your experience? JIM