Ms. Monopoly

Not sure how I missed this but it’s pretty awesome … a new version of the iconic and classic board game Monopoly.

But in this version, the women make more money than the men … Ms. Monopoly. Plus, players get to invest in women-led entrepreneurial ventures. Fab.

I’ve said this a million times and here’s another example. Marketing both reflects and inspires our popular culture. In this case it’s the gender pay gap that we are trying to address. Ms. Monopoly puts it right out there, to reflect how we all feel about it and to inspire us to fix it. In a game from a brand that has long been a part of our popular culture. Continuing to reflect and inspire our culture.

What’s your experience? JIM