"The Best Gift for These Holidays" from Doritos

I know we are well past the holiday season and in fact it seems like an all too distant memory given the pandemic.

But there was a jewel of marketing that came out during the holiday season that is never too late to showcase. In fact the hashtag at the end of the compelling video is #PrideAllYear so here we go. All year.

Doritos released a holiday video that just grabs you at the heart. It’s all about a dad accepting the fact that his son is gay. He doesn’t know how to tell his son that it’s all ok, so he seeks advice online. Just try not to cry …

Soak it in …

“The best gift for these holidays is accepting everyone the way they are.”

Works for me in any language. It’s as life should be for all of us, any of us. Thank you Doritos for inspiring us.

What’s your experience? JIM