Degree Inclusive in Beta
There are many daily tasks that many of us take for granted but many of those tasks are an intimidating part of life for so many of us. Like something as simple as putting on deodorant. Many of us don’t think about it at all since it’s become such a routine. But if you are physically or visually impaired, then the simple act of putting on deodorant isn’t so simple at all.
Enter Degree Inclusive, which is in beta testing.
Degree is a brand from Unilever, and they have assembled a panel of experts to design a deodorant package that is far less challenging to use and have put together a panel of participants to test its usefulness. Once out of beta, the product will go live.
The brand name says it all … Degree Inclusive. By showing everyone and anyone that we can band/brand together and help those who struggle with even the most routine of daily tasks, then we are proving that we include everyone. As a brand, that’s powerful. And if we all did it with our brands and as fellow humans, then imagine the impact. Imagine!
How can you make your products more inclusive? What’s your experience? JIM